Dadaistic Investing


What is Dadaistic Investing? 

it is a term for a new asset class of alternative investing, an ambitious advancement to Traditional investing and Impact Investing. Dadaists among investors target the creation of subtle sensorial perception and uncorrupted community spirit as a deal selection criteria. 


Enjoy Patricia´s compass for Dadaistic Investing. 

The investee´s business is "dada-attractive" if its products and services are: 

  • CRISIS RESILIENT - think of ability to cleverly adjust to states of emergency; 
  • DATA SENSITIVE  - think of data misuse protection, data owner empowerment;
  • SENSORIALLY WATCHFUL - think of support and challenges for deep sensorial delight;
  • CULTURALLY UNDOGMATIC - think of intercultural friendly distance.  

Dadastic investing is curative and controversial, is boiling and refreshing. Good for investors who want to give the unconsumed and the joyful in us humans a voice. 

Dadaism`s Origin and Impact

art piece: Cadeau by Man Ray


Originally Dadaism (Dada) was an art movement of a Europe based artist group in the early 2oth century. The original formation of activists only lasted from 1916 until 1922. Dada hotspots were Zurich, Berlin, Cologne, Hannover, Dresden, Paris and New York. It´s art genres stretched from performing arts to poetry, photography, sculpturing, painting, and bricolage.


The founders were very sensitive to the madness of death, hate and desertedness that the first world war created in the minds and hearts of a whole generation. 


The invincible daring strengths of Dada are about being:

  • unconstrained by reasoning and logic;
  • relentlessly self-ironic;
  • unafraid of people in power and power structures.

The Dada world view invites us to be very touchy in the face of thought and action doctrines. The Dada reference in the business world keeps us alert against self-regarding, grumpy and autocratic attitudes.